QUALIFY – and your nonprofit will receive
$120,000 In-Kind advertising yearly,
on Google Search!
- The Google Ad Grant Program - The Ultimate Nonprofit Advertising... and it's Free!
$10,000. of In-Kind Search Advertising every month when your nonprofit receives access by Google into their Google Ad Grant program.
You can use your Google Ad Grant to:
- Reach People You Serve.
- Increase Gifts & Cash Donations.
- Improve Mission Awareness.
- Recruit Volunteers.
- Sell Fundraising Products
- and more….
Get a free Ad Grant Report
What is a Google Search Ad?
Reach the people you want to reach
– at the best time –
when they are searching for you.
More than 3.5 billion Google Searches every single day!
What is a Google Search Ad?
(Every Google Ad Grantee receives $10K a month in free ads.)
Reach passionate donors.
We create local, state, regional, national, and international campaigns to reach the people you uniquely serve.
Advertise your services directly to those in need.
Reach people who want to help.
Advertise what you stand for and how your nonprofit makes a difference.
Our mission is to fulfill your mission!
Google Ad Grants is a nonprofit’s dream advertising, and an exceptional value.
We provide nonprofit’s a solid start in Google Ad Grant services
and expert grant management —
so you can achieve what is most important to your nonprofit.
We are dedicated to increasing awareness of your nonprofit’s unique mission and your thriving success.
We connect nonprofits to new cash donors, volunteers, and website visitors;
as well as increasing email sign-ups, calls, and location visits.
And we help you sell more event tickets and products.
Google Ad Grant
Custom Services
We expertly provide you
* Complete application services.
* Google Ad campaign creation.
* Managing and growing your campaigns.
* Leveraging Google Nonprofit bonus features.
* 24/7 access to your custom data story dashboard.
* Effective communication, happy experiences, and clear positive results.
Ad Grant Application
Step by Step – We will take you smoothly through the multi-step application process – making sure you meet every qualification for $10,000/mo. free advertising on Google Search.
Ad Grant Campaigns
We build strong foundational campaigns to meet your objectives and leverage your ad grant monies. You will receive detailed monthly reporting and consultation by
Google Search Ad Certified Technicians. And a 24/7 Campaign Dashboard.
Ad Grant Management
We will maintain your account to Google Ad Grant Best Practices. Continued eligibility is key, we will ensure your ads stay up and running, working for you month after month and year after year.
Google Analytics Reporting
Our services include Integrating Google Analytics with Google Ads to measure Campaign results. Campaign activity such as donations, sign-ups, calls, and website page visits will be included in monthly reporting. And you receive a 24/7 access Campaign Dashboard — at any time see the data that matters most to you.
Google For Nonprofits
We will help you maximize this special platform. Google For Nonprofits offers a group of powerful programs with special features for nonprofits – including Workspace, Earth & Maps, YouTube donations, and the Ad Grant. Our service includes application submission and management.
YouTube NonProfit Management
Get the power of YouTube Nonprofit.
Be listed as a YouTube Nonprofit, increasing your visibility. Our services include donation buttons for your YouTube videos. And, you’ll receive access to exclusive online and offline YouTube creator training.
Get a free Ad Grant Report
Useful, powerful support of Google
& Google Partners.
Below are additional support services you’ll receive
with your nonprofit’s Ad Grant.
Beginning with the creation (if you don’t already have one) of a Google for Nonprofit account.
Click gold + buttons to learn more about each service.
Google for Nonprofits
Let Google help you spread the word about your nonprofit’s mission, attract more volunteers, and increase donations. With Google for Nonprofits you can leverage your efforts to acheive your goals – with nonprofit only features of YouTube, G Suites, Google Earth & Maps, and the Ad Grant.
Tech Soup
Tech Soup is a nonprofit validator required for participation in Google Ad Grants. Through Tech Soup you are eligible to receive special software and hardware discounts, refurbished smart phones and laptops, and IT management services to support and scale your nonprofit.
YouTube for Nonprofits
Use the power of YouTube video to tell the story of your nonprofit, engage your audience, and increase cash donations. Special access to state of the art physical video creation studio spaces worldwide, and online video training (usually only offered to channels with 10k or more subscribers and other qualifiers). Plus, we will install your approved Nonprofit YouTube Donation Button on your YouTube Videos. And, we will optimize your YouTube Nonprofit Directory listing.
G Suites for Nonprofits
Leverage the power of integrated Google services – receive a nonprofit domain name with unlimited domain email addresses, coordinate your team communication, increase cloud storage, and host up to 100 people in a video meeting! All for free.
Google Earth & Maps
Show your impact on your local area, region, nation, or the world! Create special data stories on Google Earth and leverage Google Maps nonprofit features.
Google Ad Grant
Receive $10k of Google Search Ads advertising each and every month – for free! Use this generous donation from Google to raise awareness of your mission, gather more volunteers, increase cash donations, and more…
Answers to Your Questions
My nonprofit already pays for Google Ads.
If you are already using Google paid advertising, such as re-marketing, video ads or display ads, you are still eligible. Do not use the paid ads account email for your Ad Grant Application. Create a new email account to apply for the Google Ad Grant.
My nonprofit applied, but we did not receive the Ad Grant.
Often, there are certain actions your nonprofit will need to take to increase your chances of re-qualifying for the Grant. There are usually simple and specific changes to be made – such as adding your mission statement to your website, making sure your contact info is clear on every page, and having a mobile friendly version of your nonprofit’s website. We can suggest and/or make necessary changes and successfully resubmit your application for you. Contact us via email or phone.
What’s the process?
1. Find out if you qualify.
2. Get your free, custom Google Ad Grant Report.
3. Approve 501c3Ads plan for your nonprofit.
4. We submit your nonprofit’s applications to TechSoup, Google Nonprofit and Ad Grant.
5. Next, we help you leverage the benefits of Google’s Supporting Programs.
6. When your Google Ad Grant is approved, we will create unique Best Practice Search Ad Campaigns.
7. Next, your advertising campaigns begin!
8. We perform daily management for improvement.
9. We will have Monthly meetings to expand your campaigns and help meet each monthly goal.
10. Your own 24/7 campaign dashboard data — at any time see the data story of the impact of your campaigns.
Can I use this advertising to raise cash donations and/or sell fundraising products?
Yes! Your nonprofit can use the advertising to raise money to support your mission. This is welcomed and supported in this Grant.
You can also recruit volunteers, increase nonprofit awareness, offer services, and share news — locally to internationally. All spending on ads is free with your Google Ad Grant approval.
My nonprofit received the Google Ad Grant, but then we were suspended – can you help us?
Yes! There are many rules to follow when managing your Google Ad Grant – after all, Google wants to be sure that the $120,000 of yearly advertising money helps your nonprofit and is being skillfully managed. We can reapply on your behalf, and with our management services it is likely you will get another chance at this powerful free advertising! Just contact us to begin.
What does it cost?
Nothing for direct advertising costs. The Google Ad Grant advertising monies are provided to your nonprofits Ad Grant account by Google. Google provides up to $329 of daily advertising money to use for increasing your clicks to site, sign-ups, donations, sales, and calls.
There is a very good chance your nonprofit qualifies!
It is however, complex to manage and an art to create successful campaigns and ads.
We are Google Certified Search Ad experts. And, we can help ensure you continue receiving the Ad Grant, month after month, and year after year.
Our monthly management fee is $1,500. Quarterly. Biannual, and Annual billing discounts are available.
The Google Ad Grant Application process is quick!
Your nonprofit can be advertising within 30 days of working with 501c3Ads,
and possibly sooner.
Begin Today!
Step 1: Get a free Google Ad Grant Report showing the details of what search advertising can do for your nonprofit.
Within 3 days, you’ll receive our custom report
detailing what Google Ads can do for your unique nonprofit.